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Notes from the operating-system turn.

Short, practical writing on AI leverage, consulting economics, and the operating-model shift mid-market firms are facing right now.

Leverage · Featured essay

Why 5 + 5 = 45 in a consulting firm

A 5% revenue lift and a 5% cost reduction sound modest. Stack them on a typical mid-market P&L and net income jumps roughly 45%. Here is the math, and where AI bends the curve.

July 2026 · 6 min read
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More essays
Operating model

From seller-doer to operating system

Most boutique firms are bottlenecked at the principal. Four moves take a firm from people-dependent delivery to a system that runs without the founder in every meeting.

June 2026 · 5 min read
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Governance

AI governance for firms that don’t have a CTO

You don’t need a 40-page policy. You need five decisions made well — data scope, model choice, human review, audit trail, and decommission. A practical one-page template.

June 2026 · 4 min read
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Pricing

The case against billing hours for AI work

When agents do the work, the hour is no longer the unit of value. Outcome-based pricing is harder to start, but it is how leverage actually compounds. A field guide.

May 2026 · 6 min read
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